# Discussion : Permissionless Expansion of Ghosts World/Fragments : Anecdote

**URL:** <https://forum.ghostsproject.com/t/discussion-permissionless-expansion-of-ghosts-world-fragments-anecdote/350>\
**Category:** Ideation\
**Created:** [November 11, 2023, 10:14am UTC](https://forum.ghostsproject.com/t/discussion-permissionless-expansion-of-ghosts-world-fragments-anecdote/350 "2023-11-11T10:14:27Z")\
**Posts on this page:** 1\
**Showing post:** 4

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**Author:** ![tonyhan](https://yyz1.discourse-cdn.com/flex031/user_avatar/forum.ghostsproject.com/tonyhan/32/115_2.png) [@tonyhan](https://forum.ghostsproject.com/u/tonyhan)\
**Post date:** [November 11, 2023, 5:33pm UTC](https://forum.ghostsproject.com/t/discussion-permissionless-expansion-of-ghosts-world-fragments-anecdote/350/4 "2023-11-11T17:33:01Z")

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Simply we are strategically pivoting to unlock the full potential of our ghost PFPs. Our overarching goal is to enrich our fragmented narrative, which demands a dedicated platform for art exhibition and community revitalization. While Discord offers flexibility, the need to attract and engage a broader spectrum of artists calls for a more sophisticated, professional platform, like a custom-designed website. This shift is not merely aesthetic but functional, facilitating a comprehensive restructuring of our DAO to focus singularly on narrative enrichment.

In parallel, we are re-evaluating our marketing approach, especially within the nuanced Web3 space where traditional tactics falter. Our strategy will evolve to prioritize forging meaningful relationships with artists and immersing ourselves in the art community, bridging the gap between Web3 innovation and Web2 familiarity.

Acknowledging the complexity of enhancing community engagement within our DAO, we understand this is not uncharted territory. However, its successful execution hinges on meticulous planning and targeted execution.

Here are the lists that we should or could be our strategy

1. **Platform Development and Integration**  
Building a bespoke, interactive website that not only showcases art but also fosters community interaction and story development.

2. **DAO Restructuring**  
Aligning our DAO’s structure with our strategic goals, focusing on narrative expansion

3. **Marketing and Community Outreach in Web3 and Web2** Crafting a dual-channel marketing strategy that leverages the strengths of both Web3 innovation and Web2 outreach to build a diverse, engaged community

4. **Artist Engagement and Collaboration**  
Establishing synergistic partnerships with artists, creating a collaborative ecosystem that contributed to and benefits from our evolving narrative.

5. **Community Participation Enhancement**  
Developing initiatives that actively involve our community, encouraging participation and feedback to shape the direction of our DAO.

Each of these strategies is designed to interlock and reinforce one another, creating a cohesive, dynamic environment where art, story, and community coalesce into a vibrant and sustainable ecosystem

**concerns**

1. **Platform Development Risks**

2. **DAO Restructuring Complexity**

3. **Marketing Strategy in Web3/Web2**

4. Artists Engagement and Collaboration

5. Community Participation Enhancement

**Action Plan**

1. **Platform Development and Integration**

2. **DAO Restructuring**

3. **Marketing and Community Outreach in Web3 and Web2**

4. **Artist Engagement and Collaboration**

5. **Community Participation Enhancement**

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